If you are an entrepreneur, then chances are you want yourself or your business featured in the renowned Entrepreneur magazine. As of 2025, Entrepreneur.com attracts roughly 5 million business-hungry readers from across the globe, mostly to learn about exciting startups, founder stories, and business advice (according to SimilarWeb).
When it comes to getting organic articles on Entrepreneur.com, I consider myself somewhat of an expert. I’ve been a contributor first to the Europe edition since 2018, and then for several years to the US edition – as well as a brief stint for the cannabis-focused edition, Green Entrepreneur.
On top of that, I’ve managed to organize a myriad of full-featured articles and podcast episodes on businesses, and also secured contributor positions for dozens of successful entrepreneurs.
In this guide, I will walk you through all the steps you need to take to get your company featured on Entrepreneur Magazine, as well as how to become a contributor yourself.
What are the benefits of appearing on Entrepreneur.com?
As someone who has published over 20 articles on Entrepreneur.com, I can confidently say that the results can be very impactful. Even my very first article has completely changed my life.
I had just moved countries and wrote about my new home’s merits as a haven for digital businesses. Just a few days after my piece got published, a local business owner reached out to me and invited me to meet him in the upcoming week.
The very first fruits of my stint as Entrepreneur.com contributor
This person, who went on to not only become a friend but an important partner for my business, also introduced me to countless other people who became friends and even brought new clients that needed help with PR. In fact, Bogdan is still getonforbes.com’s head of client relations to this day, and he’d be your first point of contact in case we’re ever collaborating on something.
Over the years, my articles on Entrepreneur have led to several more interesting conversations, resulting in a number of valuable business contacts and clients. And I’ve seen the same happen to clients that I later helped become contributors themselves or for whom I secured full feature articles.
How much does it cost to get featured on Entrepreneur.com?
Before we dive into the costs, it’s important to understand the editorial system of Entrepreneur.com. As someone who has written for them for years, I can confidently say that I know it very well.
Generally, the media publication has two different types of authors: contributors and staff reporters.
Contributors are essentially guest authors. More often than not, these are business owners who are considered experts in their respective fields. Contributors are allowed to write informational articles about strategies, developments, and other aspects in their industry.
Contributors are not allowed to feature any of their own or third-party businesses or entrepreneurs in their articles. They are also not getting paid by Entrepreneur for their work – on the contrary.
Staff reporters, which also includes editors, video producers, and podcasters, are official employees of Entrepreneur Media. They are getting paid to write about the most interesting innovations, successful startups, and intriguing entrepreneurs. These are the people who can actually feature your story or business in an article, a podcast, or even a video.
A staff reporter on Entrepreneur.com covering business features
1. Organic Feature
If your goal is to get a staff reporter or podcaster to cover your company, then this doesn’t cost anything. All you need is their email, a good pitch, and a little bit of luck – at least in theory.
In practice, most PR pros spend at a minimum thousands of dollars on PR tools such as Cision or Muckrack to identify potential journalists and streamline the pitching process.
Most of the time, however, your only chance is to go through someone who already has established contacts with these reporters.
If you think about it from the perspective of the reporter, they often get dozens of pitches a day, which they can only evaluate from the surface. On the other hand, when a trusted PR pro reaches out who is known to deliver high-quality stories, then this makes the journalist’s work a lot easier.
If you tried pitching on your own or you simply want to skip this process altogether, then we can certainly help you get an organic article about yourself or your business. We offer reasonable rates and won’t ask you to sign any long-term contracts. For more information, head over to our services page.
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2. Guest Article or Contributor Account
The Entrepreneur.com Leadership Network
If you prefer to become an author on Entrepreneur yourself, then the process is a little bit more straightforward. Since around 2022, the media introduced the so-called Entrepreneur Leadership Network, replacing its old contributor program.
From then on, new contributors had to pay an annual fee to submit and publish expert guest articles. That being said, this isn’t a free-for-all program. Entrepreneur still vets its contributors and will decline anyone whose writing or background isn’t up to standards.
As of 2025, the annual membership for the ELN is $3,000, which includes one article submission per month. Articles are subject to a number of guidelines that ensure certain standards are met. Promotions of companies or people are strictly prohibited.
If you want to be sure to get accepted into the program, if you need help with meeting the rigorous writing standards, or even if you need ghostwriting services, then we are here to help. Feel free to contact me at simon@getonforbes.com to learn more about how we can aid your Entrepreneur contributor journey.
How to get a reporter to write an article for you on Entrepreneur.com?
If you’re looking to convince a staff reporter to write an article about your story as a business owner, or about your business in general, then there a number of things to know before you start on such an endeavor.
1. Determine your story angle
When pitching stories to the media, the most important aspect to consider is whether readers will actually find your story interesting – and preferably even valuable. To make an accurate assumption, it’s crucial to know who the actual readers will be.
In the case of Entrepreneur.com, the readers are predominantly business owners, freelancers, and those looking to awaken their entrepreneurial spirit. This group of people is especially interested in:
➡️ Tips for becoming a better entrepreneur
➡️ New trends in the business world and their respective industries
➡️ Cutting-edge technologies, business models, and solutions
➡️ Financially successful products and businesses
➡️ Inspiring stories that shed light on at least one of the aspects above
Entrepreneur loves these types of stories
It’s absolutely vital to be honest with yourself about whether (and what parts of your story) fit into these points. If your company or industry is admittedly a bit boring, then your best bet is to focus on the first facet. If you run an avant-garde AI business that does something fundamentally different, then you have to pitch it this way.
When writing a pitch, try to be as concise as possible. Don’t beat around the bush, but also make sure to include the most vital information. Typically, you should aim for anything between 100 and 200 words, ensuring that every line adds to your overall pitch.
2. Determine your target reporters
Just because you can contact every single reporter at your target magazine doesn’t mean that you should do so. In fact, it’s a lot smarter to check out a bunch of reporters and filter out the ones that would write about someone like you and your business.
For example, there will be reporters covering tech, while others focus on billionaires, green solutions, business advice, and so on. You get the gist: if you’re not one of the 3,000 richest people on this planet, then there’s no reason why you should send a pitch to the billionaires reporter.
3. Contact the reporters
Now, when it comes to actually contacting reporters, you are presented with two options. If you have their email, then it’s typically best to just shoot them one. Sometimes reporters have their emails on their author profile; at other times, a quick Google search might reveal it. In some cases, you will only get their email via an expensive PR tool subscription, such as Cision or a service such as RocketReach.
If you’re not ready to drop significant sums on an email, you can also try the LinkedIn approach. Once you have found a writer’s LinkedIn profile, send them a request to connect and mention that you would like to pitch them a story they may find interesting – this works surprisingly well to grab their attention.
Example of a cold LinkedIn pitch that led to a full news article about my client in the biggest crypto media outlet.
If they are interested, then it’s time to share your pitch. Reporters are busy, so expect to wait a few days to hear back. If they don’t respond within a week, you can do a friendly follow-up – but most likely this means they are not interested.
If you’ve reached this point but you didn’t have any luck with the pitching, then maybe we can step in to make your dream come true after all. Simply submit a request on our Direct Feature Service, and we’ll make sure to get back to you soon with a concrete offer.
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The bottom line
Whether you want to become a contributor and submit your own articles to Entrepreneur.com, or you’re looking to get an organic article published about your company, you now have the skills to do so completely on your own. Always make sure to focus on how you can provide value to the media’s readership, for example, by sharing unique data insights or experiences, learnings that you’ve made along the way, or simply by having a badass business that’s too interesting to pass on.
That said, if you get stuck at some point, there’s no shame in asking for help. Getonforbes.com is here to assist you with your PR needs five days a week, without any retainers or long-term commitments.
